Search Results
Search this site
253 results found with an empty search
- Smart Women, Smart Businesses: Ghana Hosts the Maiden Zoho Women in Business Summit
The Women in Business Summit organized by Zoho Africa on March 31st was more than a gathering — it was a collective affirmation of resilience, integrity, and the transformative power of women in trade and technology. Participants left inspired, voicing on Zoho Africa’s platforms how deeply the conversations resonated with their own journeys. Esthy Ama Asante pausing with inspiring women at the Women in Business Summit 2026 On March 31st, the Marriott Accra Hotel transformed into a vibrant stage for history in the making: the maiden Zoho Women in Business Summit . With the theme “Smart Women Building Smart Businesses,” the gathering united Ghana’s most exceptional women — founders, executives, professionals, entrepreneurs, innovators, and leaders — for a day of dialogue, inspiration, and meaningful connection. Attendees arrived in imperial African attire , a striking celebration of heritage and pride that elevated the summit’s tone. The elegance of the dress code mirrored the strength and ambition of the conversations, creating a space where culture and commerce met seamlessly. Zoho Africa Women in Business Summit 2026: Esthy Ama Asante (Keynote Speaker) The program unfolded in dynamic dimensions: a warm welcoming speech by the organizers , a powerful keynote address by Esthy Ama Asante , insightful panel sessions exploring the realities of building smart businesses in Ghana, and a lively networking moment where women connected across industries. The day concluded with a group photograph — a symbol of solidarity and shared vision — and a sumptuous buffet , offering a celebratory close to a day of empowerment and exchange. The Women in Business Summit 2026 by Zoho Africa: Group Photo Delivering the keynote, Esthy Ama Asante, Founder & CEO of Organic Trade & Investments (OTI) , shared her journey of resilience and innovation. From bootstrapping OTI in 2017 into a blockchain‑enabled export partner now serving over 40 destinations worldwide , she emphasized that resilience is not survival but radiant growth. Her address, “Resilience through Ethical Trade and Technology: Scaling with Integrity and Impact,” highlighted OTI’s philosophy of co‑opetition — transforming competition into collaboration to build shared value chains. Esthy illustrated how this approach has enabled OTI to scale production from 100 units of black soap in 2019 to 150,000 units monthly , and from 1MT of shea butter to 500MT , while empowering over 120 artisanal producers to access international markets. These milestones, she noted, are not just numbers but symbols of empowerment, validation, and enduring partnerships. A central thread of the keynote was the importance of leveraging smart tools to build sustainable businesses. Esthy Ama Asante reminded participants that resilience alone is not enough; in today’s fast‑moving markets, efficiency and foresight come from digital innovation. She highlighted how OTI has embraced technology not as a luxury but as a necessity, integrating systems that make the company more effective and proactive. At the heart of this transformation is Kloe , OTI’s proprietary AI assistant. Designed to support customers with compliance guidance, product knowledge, and seamless communication, Kloe embodies the company’s philosophy of scaling with integrity and innovation. By introducing Kloe, OTI has not only streamlined operations but also created a smarter, more responsive interface for producers and buyers alike. This innovation reflects the summit’s theme — Smart Women Building Smart Businesses — showing how technology can be harnessed to empower communities, strengthen partnerships, and ensure sustainability in global trade. The Zoho Africa Women in Business Summit 2026: OTI Introduces Kloe, the AI-Assistant The panel sessions deepened the conversation, with women leaders dissecting the challenges of scaling smart businesses in Ghana — from technology adoption to market positioning. The networking session added a human dimension, as participants shared stories, exchanged contacts, and voiced on Zoho Africa’s platforms how the summit left them inspired. Comments described the day as “a reminder that resilience is our shared language” and “a celebration of courage and collaboration.” The maiden Women in Business Summit, organized by Zoho Africa to celebrate women in business, proved that smart women are not only building smart businesses; they are building legacies. It marked the beginning of a new chapter in Ghana’s entrepreneurial landscape, where women lead with integrity, innovation, and solidarity.
- SheaDrea & Organic Trade & Investments (OTI): A Partnership Rooted in Quality and Heritage
SheaDrea , a Canadian brand built on passion for natural wellness, embodies transparency, craftsmanship, and the empowerment of women-led cooperatives. Founded by a visionary entrepreneur, the brand has earned its reputation through premium shea-based products that honor African tradition while meeting the needs of modern markets. Andrea (CEO of SheaDrea) & Esthy (CEO of OTI) By partnering with OTI, SheaDrea connects Canadian consumers to certified, high-quality African products and celebrates heritage in a positive, empowering way. The story of SheaDrea’s partnership with Organic Trade & Investments (OTI) began in 2022, when Andrea’s husband first engaged with OTI and purchased sample products. At the time, Andrea was running SheaDrea as a side business and had recently faced disappointment with the poor quality of shea butter from another Ghanaian supplier. OTI’s shea butter stood out immediately — its purity and consistency set a new benchmark. After a few successful deals, Andrea and her husband traveled to Ghana in 2025 to cement the partnership. They toured OTI’s production facilities, witnessed the internal processing systems firsthand, and testified to the rigorous standards that make OTI’s products exceptional. This visit confirmed that SheaDrea had found not just a supplier, but a trusted partner aligned with its values of authenticity, sustainability, and empowerment. For OTI, this partnership reflects its broader mission: to promote small-scale producers from Africa through bootstrapping , while building bridges with micro-businesses worldwide. OTI’s work extends beyond trade — it is about connecting African heritage with descendants in other markets, ensuring that stories of resilience, tradition, and empowerment are told with pride. This collaboration is more than trade — it is a cultural bridge, connecting African heritage with descendants across global markets in a positive, empowering way. Together, SheaDrea and OTI are not only delivering premium shea butter, black soap, and other natural products, but also advancing a shared vision: ethical trade that uplifts communities, honors African heritage, and builds sustainable systems for the future.
- Press Release - Organic Trade & Investments Expands Global Reach with New Payment Option: Letters of Credit (L/C)
OTI Accepting L/C as a Payment Option Accra, Ghana – March 2026 – Organic Trade & Investments (OTI), a trusted leader in ethical and sustainable trade, is proud to announce that it now accepts Letters of Credit (L/C) as a payment option for international customers. This strategic move reflects OTI’s commitment to expanding its global presence and strengthening trusted relationships with clients worldwide. To ensure secure and reliable transactions, OTI will accept irrevocable L/Cs issued by recognized international banks . This development provides international buyers with greater flexibility when lifting bulk orders of 50MT and above , complementing the existing option of bank transfer (T/T). Traditionally, discounting an L/C in Ghana has been treated as a loan, requiring cumbersome collateral and attracting interest rates of 30% or more . OTI has overcome this challenge by partnering with a reliable international financier who facilitates L/C payments at a significantly reduced interest rate of 10–12% per annum . This partnership enables OTI to: Offer secure and flexible payment solutions to international buyers Strengthen transparency and trust in global trade transactions Build a wider global presence while supporting sustainable trade practices “Accepting Letters of Credit is a major step forward for OTI. It allows us to serve our international clients with greater efficiency and confidence, while reinforcing our mission of ethical and sustainable trade,” said Esthy Ama Asante, Founder & CEO of Organic Trade & Investments. With this new payment option, OTI continues to position itself as a reliable partner in global trade, ensuring that international buyers can transact with confidence and ease.
- Industrial Cannabis: Ghana Must Not Repeat History
Hemp Legislation in Ghana The recent legalization of industrial cannabis production in Ghana was heralded as a bold step toward agricultural diversification and economic growth. Industrial hemp, with its low THC content, was presented as a promising resource for textiles, construction, cosmetics, and medicine — a new cash crop to strengthen livelihoods. Yet optimism has quickly turned into disillusionment. The new law has been met with resistance, culminating in a landmark petition at the Supreme Court. Techiman farmer Mariam Alhassan has challenged the government’s rules, arguing that the licensing framework tells a different story — one of exclusion, bureaucracy, and the silencing of local farmers. At the heart of her case is a simple truth: the government’s current rules are not designed for ordinary Ghanaians. With fees as high as USD 45,000 per hectare, smallholder farmers — the backbone of Ghana’s agricultural sector — are priced out before they even begin. These costs are unscaled, imposed without consultation, and fail to reflect the non‑psychoactive nature of industrial hemp. Instead, they favor foreign investors with deep pockets, leaving local producers sidelined. This is more than economics. It is about justice and dignity. Ghana’s farmers have sustained families and communities for generations. To now impose barriers that reduce them to laborers for foreign capital is to echo the painful shadows of exploitation. Industrial hemp holds immense promise, but that promise must not be monopolized by outsiders while local farmers watch from the margins. The Constitution guarantees fair treatment and economic participation. Policies that treat hemp like narcotics, demand armed escorts for transport, and levy extortionate fees are not only unconstitutional — they are unjust. They risk turning a potentially liberating industry into yet another mechanism of dependency. Policymakers must act with urgency and conscience. The licensing regime should be redesigned to reflect fairness, accessibility, and genuine consultation with stakeholders. Fees must be scaled to farm size, unnecessary narcotics‑style restrictions removed, and farmers’ voices heard in shaping the rules. Only then can Ghana’s hemp industry grow from the grassroots up, ensuring prosperity flows to communities rather than foreign boardrooms. Industrial cannabis could mark a new chapter in Ghana’s agricultural story. But if the current framework stands, it risks becoming yet another mechanism of dependency. The Supreme Court petition is not just about hemp — it is about justice, dignity, and the future of Ghanaian farming.
- Organic Trade & Investments (OTI) Launches Kloe, AI Assistant Driving Agritech Innovation
Press Release: Accra, Ghana – February 6, 2026 Meet Kloe, OTI's AI Assistant Organic Trade and Investments (OTI) today announced the launch of Kloe , its newly trained AI Assistant, introduced as part of the company’s 2026 operational updates. The name Kloe , derived from the Greek word for “green shoot” or “blooming,” symbolizes growth, renewal, and vitality—values that lie at the heart of OTI’s mission to champion ethical trade and sustainable agritech. Just as OTI stands for organic integrity and the flourishing of communities, Kloe embodies the spirit of fresh beginnings and resilience, serving as the digital face of OTI’s virtual office model. Kloe is designed to be approachable and professional, reflecting OTI’s commitment to accessibility and innovation. She complements OTI’s human‑led chat box, which continues to provide direct customer support during working hours. Together, this dual system of human interaction and AI assistance ensures seamless communication, offering clients flexibility, reliability, and faster access to OTI’s services. Her role extends across OTI’s operations. Kloe supports the decentralized virtual office by bridging communication between administrative officers, farmers, and international partners. She facilitates the streamlined order process, which has been in effect since January 6, 2026, ensuring all orders are submitted via email or official forms for greater accountability. Kloe also serves as an interactive guide on OTI’s platform, helping clients navigate the eStore and explore over 100 organic products, including fonio, natural cocoa butter, shea butter, and African black soap. Most importantly, Kloe represents a bold leap in OTI’s digital transformation. She is designed to help manage the company’s complex global supply chains, which span more than 40 destinations worldwide. By integrating AI into these operations, OTI strengthens transparency, accountability, and efficiency across borders—ensuring that farmers, partners, and clients benefit from a system that is both resilient and innovative. This capability underscores OTI’s ambition to lead Africa’s agritech sector by combining blockchain technology with AI to deliver sustainable trade at scale. This launch forms part of OTI’s broader 2026 expansion strategy, which includes direct partnerships with farmers in Tanzania and scaling shea butter production capacity in Wa to 300 metric tons. Esthy Ama Asante, Founder and CEO of OTI, emphasized the strategic importance of Kloe’s introduction: "Kloe is more than technology; OTI's AI-trained assistant is a symbol of our strategy to merge innovation with sustainability. By introducing Kloe alongside our human‑led chat box, we are reinforcing accountability, empowering farmers, and positioning OTI as a pioneer in agritech. This is about building systems that last, supply chains that are transparent, and customer experiences that reflect the integrity of our brand.” Customers can engage directly with Kloe by visiting OTI’s website , where the AI chat box is conveniently positioned on the left side of the page. For additional guidance, an e‑manual is available for download, offering step‑by‑step instructions to help users navigate the process with ease. With Kloe’s launch, Organic Trade and Investments (OTI) demonstrate its commitment to efficiency, accessibility, and innovation, setting new standards for agritech and sustainable trade across Africa and beyond.
- Why “No” to Industrialization but “Yes” to Mechanization: OTI’s Ethical Path to Sustainable Growth
industrialization; the problem. Mechanization; the solution. Agriculture in Europe offers a sobering lesson for Africa. Beginning in the mid‑20th century, Europe embraced industrialization of farming, pushing for large‑scale monocultures, rigid regulations, and centralized systems under the promise of efficiency and abundance. While yields initially rose, the long‑term consequences have been devastating. Farmers across Europe now find themselves trapped in poverty, suffocated by laws that strip away the essence of agriculture and sever the relational bond between humans and nature. Recent surveys show that over 60% of European farmers feel economically insecure, and thousands have taken to the streets in mass protests. The discontent is visible in the widespread demonstrations that have swept across France, Germany, Poland, and Belgium, where farmers demand to be heard against policies that have eroded their livelihoods. At the same time, powerful supermarket chains exploit this imbalance, forcing farmers into unfair contracts with low purchase prices while charging customers ever higher costs, creating a cycle of exploitation that benefits neither producer nor consumer. This collapse of trust and sustainability is the inevitable outcome of industrialization that prioritizes scale over people and ecosystems. The mechanization of artisanal unrefined shea butter. From raw to export. Across Africa, agriculture is often framed as a choice between tradition and modernity, but at Organic Trade and Investments (OTI), we believe the real choice is between industrialization that erodes communities and mechanization that empowers them. Industrialization promises scale but sacrifices integrity, while mechanization, guided by ethics and innovation, delivers efficiency without exclusion, sustainability without compromise, and livelihoods that remain rooted in dignity. This is the path OTI has chosen, and it is the open window through which we will explore our ethical approach, our embrace of mechanization, and our vision for sustainable growth in Ghana’s agriculture sector. In Ghana’s evolving agricultural landscape, the debate between industrialization and mechanization is more than a matter of scale — it is a matter of values. Why “No” to Industrialization Industrialization in agriculture is often presented as a pathway to progress, yet its consequences reveal a far more troubling reality. When farming is industrialized, smallholders and micro‑scale producers — the very backbone of rural economies — are pushed aside in favor of large, centralized systems. This displacement erodes livelihoods, weakens community resilience, and strips away the dignity of farmers who have sustained the sector for generations. The promise of scale comes at the cost of human connection, leaving behind fractured communities and widening inequality. Beyond its social impact, industrialization places immense strain on the environment. Large‑scale monocultures accelerate deforestation, deplete soils, and disrupt biodiversity, undermining the delicate balance between agriculture and nature. What is gained in short‑term yield is lost in long‑term sustainability, as ecosystems collapse under the weight of unsustainable practices. The relational bond between humans and the land — a bond that has always defined agriculture — is severed, leaving behind a system that exploits rather than nurtures. Equally damaging is the loss of authenticity. Industrial systems prioritize sheer volume over quality, reducing unique crops such as fonio, cocoa-based products, and shea to anonymous commodities. The cultural heritage embedded in these products, the stories of communities who cultivate them, and the distinct qualities that make them valuable in global markets are all diminished. What remains is a hollow version of agriculture, stripped of meaning and identity. As Esthy Ama Asante, CEO and Head of Business at Organic Trade & Investments, has emphasized, industrialization has not only disrupted ecosystems and communities but has also distorted the very essence of food itself. In the pursuit of mass production, nutritional integrity has been sacrificed, flooding markets with ultra‑processed and chemically altered products that fuel rising obesity and chronic illness. At the same time, these societies face staggering levels of food waste, even as millions struggle to secure three square meals a day. The contradiction is stark: abundance without access, production without nourishment. Mechanized Handcrafted shea butter (private label) At its core lies a profit‑driven system where agricultural giants prioritize margins over meals, reducing food to a commodity stripped of meaning. Yet food was never meant to be a vehicle for profit alone — it is nature’s medicine, created to heal, sustain, and nurture life. Industrialization has turned it into a source of disease, but mechanization, when guided by ethics and innovation, offers a path to restore food’s true role as a source of health, dignity, and connection to the land. Organic Trade & Investments (OTI) rejects this model because it conflicts with our mission to champion ethical, sustainable trade and protect the integrity of local producers. For us, agriculture is not simply about output; it is about people, ecosystems, and authenticity. Industrialization undermines all three, and that is why we say “No.” Why OTI Says “Yes” to Mechanization Mechanization in agriculture is often misunderstood as a threat to tradition, but at OTI we see it as the very tool that allows heritage to endure. By introducing smart tools and innovative processes, mechanization reduces the heavy labor that has long burdened farmers while keeping them central to production. It does not strip away their role or identity; instead, it preserves their dignity and ensures that the wisdom passed down through generations remains alive in every harvest. Modern methods, such as steam refining of shea butter without chemicals, demonstrate how technology can enhance quality without compromising authenticity. These approaches guarantee consistency and compliance with international standards while safeguarding the natural essence of the product. Mechanization becomes a bridge between the old and the new, allowing Ghanaian crops like fonio and shea to retain their soul and cultural significance even as they meet the demands of global markets. Equally important, mechanization enables growth that does not come at the expense of the environment. By scaling sustainably, it aligns with OTI’s zero‑tolerance policy for quality complaints and ecological compromise, ensuring that expansion strengthens rather than weakens the sector. Women processors, who are the custodians of much of Ghana’s agricultural heritage, are empowered with modern tools that enhance productivity while preserving traditional knowledge and community ownership. Their role is not diminished but amplified, as mechanization allows them to carry forward the practices of their ancestors with greater efficiency and resilience. For OTI, mechanization is not about replacing people; it is about equipping them to thrive. It is about ensuring that the soul of agriculture — its traditions, its heritage, its connection to the land — remains intact, even as we embrace innovation to secure a sustainable future. OTI’s Ethical Approach in Practice At Organic Trade and Investments, our ethical approach is rooted in combining innovation with tradition to ensure that growth is both sustainable and inclusive. Through smart farming methods, we employ precision tools, streamlined supply chains, and digital traceability systems that cut inefficiencies dramatically while reinforcing customer trust and loyalty. Our use of innovative technology, such as steam refining shea butter without chemicals and deploying digital monitoring systems, guarantees that products meet the highest global standards without compromising their natural integrity. At the same time, we remain firmly community‑centered: women processors and smallholder farmers are empowered to lead production, distribute locally, and preserve the heritage embedded in crops like fonio and shea, while OTI provides oversight to maintain quality. This commitment is reinforced by our pursuit of organic certification and rigorous quality assurance protocols, ensuring that every product reflects both the authenticity of its origin and the reliability demanded by international markets. OTI Authentic African Black Soap - Mechanically produced with the traditional methods. We believe that the future of agriculture lies not in mass industrialization, but in mechanization that empowers farmers, safeguards ecosystems, and sustains communities. Our stance is rooted in ethical trade, smart farming methods, and innovative technology designed to grow the sector responsibly.
- Strengthening Standards, Expanding Horizons: OTI’s 2026 Update
OTI's purchase processing upgraded A Journey Rooted in Vision Organic Trade & Investments (OTI) began with a simple but powerful idea: to create a bridge between Africa’s small‑scale producers and the global marketplace. Founded in Ghana, OTI embraced a virtual, decentralized model long before it became a trend, enabling administrative officers to work remotely while staying connected to farmers and partners across continents. From the start, OTI's focus has been on smart production, sustainability, and innovation . In regions where efficient systems and infrastructure don’t always exist, OTI has pioneered solutions that leverage blockchain technology to ensure transparency, accountability, and trust in trade. What began as a bold experiment has steadily grown into a leading export trading and agritech company, scaling through bootstrapping alone — without external financial support . This independence has allowed the company to remain true to its mission and values, while steadily expanding its reach. Streamlined Order Process Effective January 6, 2026 , OTI is implementing a new order process designed to streamline operations and uphold the highest standards of service and accountability. From this date forward, price quotations will no longer be furnished via WhatsApp . All new orders must be submitted by email with a formal Letter of Intent (LoI) clearly stating: Target price Packaging material Payment terms Delivery timeline Destination port Alternatively, customers may complete the company's Order Form , which will serve as an official LoI. This transition is intended to fast‑track processing, meet deadlines, and strengthen accountability , ensuring that OTI's valued partners experience efficiency and clarity at every stage. We kindly ask for your support as we embrace this new chapter together. Expanding Our Market Presence in Tanzania OTI Expanding to Tanzania Since 2020, OTI has proudly supplied shea butter, cocoa butter, African black soap , and other value-added agricultural products for the cosmetics and food industries to both local and global markets. "Today, we are deepening our relationship with Tanzania by partnering directly with farmers and manufacturers , reinforcing our commitment to sustainable trade and regional collaboration ," OTI announced in a newsletter shared with stakeholders and partners on January 6, 2026. This expansion marks an exciting milestone in OTI's journey, as the company continues to build bridges between African producers and international buyers. In 2025 alone, OTI facilitated exports to over 40 destinations worldwide , supported more than 2,000 small‑scale farmers , and introduced blockchain‑based supply chain tracking to enhance transparency. These achievements underscore OTIs' steady growth and its determination to scale responsibly. Our Mission At OTI, the mission is to promote small‑scale African producers through a decentralized model , where the company's administrative officers operate remotely via OTI's virtual office platform. This innovative approach allows the company to remain agile, inclusive, and deeply connected to the communities it serves. Scaling Steadily, With Integrity Unlike many enterprises, OTI has grown by bootstrapping — scaling steadily without external financial support . This deliberate path reflects our values of independence, resilience, and integrity. Every milestone OTI achieves is built on the strength of its partnerships, the trust of its clients, and the dedication of the company's team. "At OTI, we’ve always believed that Africa’s producers deserve a fair and transparent path to global markets. Every step we take — whether streamlining our order process or expanding into new countries — is about building trust and efficiency. We are proud of how far we’ve come without external funding, and even prouder of the partnerships that make this journey possible; through the help of God." — Esthy Ama Asante, Founder & CEO, OTI
- The Journey of Organic Trade and Investments (OTI) – Integrity over Convenience (Edition 2)
This publication forms part of an ongoing series documenting the founding journey of Organic Trade & Investments (OTI). In Edition 1 , readers were introduced to the formative challenges encountered by Esthy, notably a critical incident in which a consignment of shea butter shipped to Egypt arrived in compromised condition. The supplier’s refusal to provide either replacement or refund underscored the vulnerabilities inherent in international trade absent rigorous safeguards. For those who have not yet engaged with the opening chapter, we recommend revisiting Edition 1: Introduction to contextualize the narrative. This second edition advances the account, examining how lessons drawn from that setback informed the development of uncompromising standards and resilience—principles that would later crystallize into the foundation of OTI. Integrity Tested, Integrity Proven Following the supplier’s refusal to assume responsibility for the spoiled shipment, Esthy confronted the reality of a partner devoid of accountability. The client, understandably frustrated and uncertain, required reassurance. Determined to uphold her word, Esthy promised to replace the consignment of one metric ton at no cost to the buyer, guaranteeing that the new delivery would meet the highest standards of quality. The situation demanded both composure and resolve. Though furious at the injustice, Esthy remained calm, convinced that a solution existed. Losing money was secondary; the true challenge lay in sourcing shea butter from a reliable producer and rebuilding trust with her first international client—a trust that had been shaken but not irreparably lost. For three days, Esthy devoted herself entirely to the matter, even requesting leave from her employer to focus on resolving the crisis. She turned to a regional manager from the original supplier, who, disillusioned himself, revealed his intention to resign and establish his own enterprise. He became a critical ally. Together, they resolved to bypass the unreliable company and work directly with the women producers in northern Ghana, whose artisanal knowledge of shea butter was unmatched, though largely informal and unstandardized. The facilities they toured were rustic, and consistency was far from guaranteed. While her new partner assessed credibility among the women, Esthy concentrated on designing internal control systems to stabilize quality. She kept the client informed, acknowledging the failure of the previous supplier while assuring him that corrective measures were underway. A two-week deadline was set to resolve the matter. How is OTI's artisanal unrefined shea butter produced Within two days, a group of eight women from Tamale—aptly named “the town of shea” (Tama meaning shea, Le meaning town)—were identified as reliable producers. Their samples impressed with quality, though they lacked certificates of analysis. Time was short, and Esthy decided to proceed, confident that their artisanal butter could not be worse than the rejected batch. She submitted the samples to the Ghana Standards Authority for testing, despite the three-to-four-week timeline being incompatible with her urgent schedule. I chose integrity over convenience—reassuring the buyer, personally financing a replacement shipment, and forging direct partnerships with rural women producers in Tamale. Financing the replacement shipment required personal sacrifice. At the time, shea butter sold for 8 GHS per kilogram. Esthy offered 12 GHS, recognizing the laborious process behind artisanal production. The women, moved by her predicament, agreed to accelerate the order by expanding their team from eight to twelve. Within five working days, production was complete: forty boxes of 25 kilograms each, packaged to specification under her partner’s supervision, and dispatched to Accra. Costs were shared. Esthy covered production, delivery, and export clearance, while her new ally assumed responsibility for air freight logistics. In her words: In times of storms, God will always bring you an angel. This partnership proved providential. Photographs of the freshly produced butter were sent to the client, who responded with cautious optimism, but he was visibly moved by Esthy’s transparency and determination to resolve the matter. Recognizing the integrity behind her actions and the personal sacrifices she had made, he offered to assume responsibility for the import clearance costs, signaling both his appreciation and his willingness to give the new shipment a fair chance. Within three working days of delivery, his verdict arrived: “This is the type of shea butter I had been looking for. I was not expecting lesser from you. You are indeed a lady of integrity, and I want to keep working with you.” The client’s affirmation brought an immense sense of relief. For Esthy, the ordeal had been a test of endurance, integrity, and faith. She felt profoundly grateful to everyone who had stood by her in navigating the crisis—from the women producers in Tamale who labored tirelessly to meet the urgent order, to the business ally who shared in the financial burden, and to the client himself who extended trust once more. Above all, she recognized the kindness of God in orchestrating support at the very moment it was most needed. What had begun as a devastating setback was transformed into a testimony of resilience and providence. Her faith, already strong, was deepened further, affirming that integrity and perseverance, when coupled with divine grace, can turn even the most daunting challenges into foundations for future success. The Road Ahead Yet even with the immediate crisis resolved, Esthy recognized that the road ahead was far from simple. The experience had exposed the realities of an informal and unstructured sector, where artisanal producers labored tirelessly without standardized systems or fair remuneration. Determined to bring order, dignity, and sustainability to the ecosystem of shea butter production, she resolved to pursue reforms that would improve the wellbeing of these communities while ensuring consistency and credibility in international trade. The question remained: was she ready? In moments of quiet reflection, Esthy surrendered her thoughts and plans to her Creator, drawing strength from faith as she contemplated the magnitude of the task before her. She had identified the systemic challenges—lack of quality assurance, inadequate recognition of women’s labor, and fragile supply chains—and envisioned solutions rooted in sustainable structures. What had begun as a personal struggle to restore trust now evolved into a mission: to transform adversity into a foundation for lasting change. As this chapter concludes, the journey is only beginning. Stay tuned for Edition 3 , where we will recount how Organic Trade & Investments (OTI) was formally established as a registered company, and how its standardization initiatives were designed to ensure that every actor in the supply chain—from rural producers to international buyers—benefits from systems built on transparency, quality, and dignity.
- The Inspiring Journey of OTI: From Idea to Reality
How It All Began (2015–2016) In 2015, I was still an employee at a multinational aviation ground handling company in Ghana. My life revolved around my full-time job, and I had no clear plan for starting a new side business in commodities. I was content managing an online business I had set up in 2009. Then, one day, a client from Egypt posted an inquiry on an international platform about shea butter, griffonia, and natural cocoa butter. At that moment, I knew very little about these commodities. Shea butter was something I vaguely remembered from childhood—my mother used to apply it on me and my sisters when we lived in Africa. Cocoa butter? I thought cocoa only meant chocolate. And griffonia? I had never heard of it. But instead of bowing out, I decided to learn. I researched, educated myself, and with very little knowledge but strong dedication to promote products from my native country, I replied confidently: “Yes, we can.” At that time, OTI did not exist. I was the only one on the “team,” if a team there was. First Steps into Trade The client quickly followed up, asking about pricing, MoQ (Minimum Order Quantity) , and FFA (Free Fatty Acid levels) . At that time, these terms were completely foreign to me. They sounded like strange codes from another world. Honestly, when I first read them, I was like: “WHAT??” I had already confirmed to the client that " WE " could supply, so admitting ignorance at that point would have made me look unprofessional; a 'clown' to say the least. I couldn’t afford to lose credibility. Instead, I quietly turned to Google. I typed in “MoQ in production” and discovered that it referred to the minimum order quantity a supplier is willing to accept. That was a relief—I finally had something to work with. I decided to propose 50kg as our starting MoQ , knowing it was modest but realistic for a new venture. As for FFA, I had no idea what it meant. Again, I searched online and learned that Free Fatty Acid levels were a measure of product quality, especially in oils and fats like cocoa butter and shea butter. To buy myself some time, I told the client I would compile the information and get back to him. Behind the scenes, I was juggling my full-time job while racing to educate myself on these technical requirements. The beginning of a journey - from Ghana to the global world During lunch breaks, I interviewed suppliers, requested specification sheets, and gathered details on pricing, payment terms, and product standards. Out of ten suppliers I contacted, only two proved serious and reliable. They shared their specifications and agreed to provide samples. With this information, I created detailed product profiles for each commodity, carefully compiling everything the client had requested. All communication happened on Skype back then. When I finally sent the documents, the client was pleased. That moment taught me something invaluable: even when you start from a place of ignorance, persistence and resourcefulness can turn confusion into competence. Ignorance is not the end; it’s the beginning of learning. The First Shipment & Payment When the client requested samples, he was very clear: no DHL. He had already suffered a bad experience with that service provider and wanted a cheaper, more reliable option. At that time, the only viable solution was EMS Ghana Post , which was both affordable and secure from the client’s perspective. I had no choice but to chase quotations from EMS, following up relentlessly until I finally secured one. The payment itself was another story. It couldn’t be sent to OTI—because OTI didn’t even exist yet. I had no idea that a few years later, I would establish a company by that name. Back then, the money—about 690 GHS —was wired through Western Union directly to me, as an individual, and I carried the responsibility of making sure everything was done right. I remember skipping lunch, rushing in a taxi to EMS, clutching the receipt like it was gold. For two weeks, I barely slept, haunted by nightmares that the samples might never arrive. Finally, in December 2015, the client confirmed receipt. He was satisfied and placed his first order: 200kg of unrefined shea butter. First shipment of shea butter to Egypt That moment was overwhelming. I was filled with joy—my first international order had been shipped successfully. But not everyone shared my excitement. My Ghanaian colleagues laughed at me, mocking my enthusiasm for shea butter. To them, it was an inferior, rustic product—something unworthy of serious business. Their ignorance and disdain for what God had blessed Ghana with only fueled my determination. If they couldn’t see the value, I would. Their repugnance became my motivation to push harder, to prove that our natural products deserved global recognition. That first shipment was more than a transaction—it was the spark that ignited OTI’s journey. Sometimes the world laughs at your vision, but that’s the sign you’re onto something big. Learning the Trade That first order was more than just a transaction—it was my classroom. I discovered that international trade required specific shipping documents : Certificate of Origin Certificate of Analysis Phytosanitary Certificate At the time, these were new to me, but I leaned on suppliers and freight forwarders to guide me. I was determined to learn quickly, to become independent, and to ensure my client’s confidence was never misplaced. When the shipment was finally successful and the client praised the transparency and quality, I felt an immense sense of pride. It seemed to me that I was achieving my deeper goal: promoting Ghana’s heritage through trade. What had started as curiosity was now becoming a mission. I realized that in serious business, partnership, trust, and communication are currencies no one can afford to omit. They are as valuable as money itself, because without them, trade collapses. This lesson became a cornerstone of how I approached every future deal—with ethics, transparency, and respect. The client’s satisfaction was proof that Ghana’s natural products could stand tall on the global stage. Within months, the order grew to 500kg , and by November 2016, it reached 1,000kg (1 metric ton). Each increase was not just about volume—it was about validation. It was evidence that persistence, learning, and integrity could transform a small beginning into a growing enterprise. Every shipment was more than business; it was a step toward rewriting the narrative of Ghanaian trade. The First Major Setback Just when I thought progress was steady, disaster struck. In December 2016, while on holiday in Akosombo with my sisters, I received a WhatsApp message from the client. The photos and videos he shared broke me: the shea butter shipment was infested with insects, its once-ivory color had turned orange and dark in places. I was devastated. I felt let down, ashamed, and deeply troubled. Coming from a family where we do not take advantage of people, this cut me to the core. Our values have always been about remaining ethical, professional, and protecting our reputation. To see a client suffer because of a supplier’s negligence was unbearable. I felt cheated—not just financially, but morally. The supplier refused responsibility, hiding behind the argument that the goods were supplied on an ex-works basis. His unprofessional behavior was shocking. For me, this was not just a business setback—it was a violation of trust. I had promised the client transparency and quality, and now my integrity was on the line. In that moment, my prime goal became clear: to stand up for what was right and to protect the interest of the client. I realized that accountability, quality assurance, and risk management were not optional—they were the pillars of serious trade. Yes, I was deeply affected, but I was not ready to give up. This painful experience became a turning point. It was the moment I understood that OTI’s journey would not only be about selling products—it would be about building a reputation rooted in ethics, professionalism, and trust. This was only the beginning of the OTI journey. Integrity is tested in the fire of setbacks, and that test shaped the DNA of OTI. The Road Ahead In the next edition, we will share how Esthy navigated this setback, rebuilt trust, and laid the foundation for OTI as a company—not just a side hustle. This is only the beginning of a story about resilience, ethics, and determination in Ghanaian trade. Join the OTI Journey—real stories, real lessons, straight to your inbox. If you’ve been inspired by this chapter, don’t miss the next one. Subscribe to our newsletter to follow the full journey of OTI and discover lessons that can motivate your own entrepreneurial path.
- Why Certified Organic Ingredients Are Essential
Fresh organic ingredients from a small-scale farmer In recent years, the demand for organically certified products has risen sharply, signaling a profound shift in consumer preferences. This trend reflects heightened awareness of food quality, health implications, and the broader environmental consequences of purchasing decisions. As knowledge of the risks associated with synthetic chemicals, pesticides, and genetically modified organisms (GMOs) expands, consumers increasingly favor products derived from certified organic practices. Ultra‑processed foods are linked to millions of deaths globally each year. The World Health Organization (WHO) identifies them, alongside alcohol, tobacco, and fossil fuels, as contributing to 19 million deaths annually worldwide , with ultra‑processed foods alone responsible for a significant share of this burden Choosing organic is not a passing fad but a deliberate commitment to health, sustainability, and quality. Organic agriculture emphasizes natural processes and materials, enhancing nutritional value while safeguarding ecosystems. By eschewing synthetic fertilizers and harmful pesticides, it fosters biodiversity, strengthens soil health, and reduces pollution, thereby contributing to long‑term environmental resilience. The health advantages of organic foods are well documented. Studies indicate that they often contain higher concentrations of essential nutrients, antioxidants, and vitamins than conventionally grown alternatives. Moreover, the absence of chemical residues makes them a safer option, particularly for vulnerable populations such as children and expectant mothers. Beyond health and environmental benefits, organic consumption supports local economies. Many organic farms are small-scale and family-owned, meaning that consumer choices directly sustain rural livelihoods, encourage sustainable agricultural practices, and reinforce community resilience. This article will examine the multifaceted importance of organic certified products in contemporary society. It will explore the relationship between organic farming and environmental health, assess the nutritional advantages of organic foods, and highlight the role of conscious consumerism in strengthening local economies. By appreciating these interconnected benefits, consumers can align their choices with their values and contribute to a healthier, more sustainable future. Understanding Organic Certified Products Organic certification is both financially demanding and procedurally rigorous, requiring farmers to invest between $750–$3,500 annually for small farms and $2,000–$5,000 or more for larger operations , depending on acreage, crop diversity, and the certifying authority. Beyond these costs, producers must undergo a three‑year transition period , maintain meticulous records, and submit to annual inspections to demonstrate strict adherence to organic standards. Certification signifies compliance with stringent regulatory frameworks that prohibit synthetic chemicals, pesticides, and genetically modified organisms, while mandating practices that preserve ecological balance, biodiversity, and consumer health. Rigorous oversight ensures authenticity, offering educated consumers' confidence in both the integrity of the product and the sustainability of the production methods. Key components include: Soil Management : Organic farming prioritizes soil health as the foundation of nutrition. Natural amendments such as compost, green manure, and cover crops enhance fertility and structure, while fostering microbial ecosystems essential to long‑term soil vitality. Natural Pest Control : Chemical pesticides are replaced with ecological strategies, including the introduction of beneficial insects, crop rotation, and physical barriers. These methods sustain ecosystem equilibrium and minimize harm to non‑target species. Exclusion of GMOs : Certified organic systems prohibit genetically modified seeds and planting materials, preserving genetic diversity and mitigating ecological risks. This ensures crops remain as close to their natural state as possible. Sustainable Practices : Beyond avoiding synthetic inputs, organic farming adopts holistic approaches such as intercropping, crop rotation, and agroforestry. These techniques maintain soil health, reduce erosion, and enhance biodiversity, reinforcing the resilience of agricultural ecosystems. Certification assures consumers that products embody environmental responsibility and health consciousness. Choosing organic supports farming systems rooted in ecological integrity and sustainability, while contributing to a food economy committed to resilience and stewardship for future generations. Benefits of Choosing Organic Certified Products Choosing organic certified products offers numerous advantages, including: Healthier Options : Organic foods consistently show lower pesticide residues compared to conventional produce. A European Parliament report found that people consuming organic diets had significantly reduced exposure to synthetic pesticides , which is particularly beneficial for sensitive populations such as children. Organic farming also reduces nitrate levels , which are linked to health risks when consumed in excess. Nutritionally, meta‑analyses have demonstrated that organic crops contain 20–40% higher concentrations of antioxidants , compounds associated with reduced risk of chronic diseases. By choosing organic, consumers reduce their intake of synthetic additives and residues, making a deliberate investment in long‑term health. Better Taste : Taste is not merely subjective; it is influenced by soil quality and farming practices. Organic fruits and vegetables, grown in soils enriched through crop rotation and composting , often exhibit higher concentrations of secondary metabolites that enhance flavor. Studies show that consumers consistently report richer, more natural flavors in organic produce, attributing this to healthier soils and slower, more balanced growth cycles. This makes organic foods a preferred choice for culinary applications where authenticity and depth of flavor are valued. Environmental Protection : Organic farming contributes directly to ecological sustainability. By avoiding synthetic fertilizers and pesticides, organic systems reduce water pollution and chemical runoff , while supporting biodiversity. Research highlights that organic farms host 30% more species of plants, insects, and birds compared to conventional farms. Practices such as cover cropping, crop rotation, and composting improve soil structure and fertility, reducing erosion. Importantly, organic soils have been shown to sequester up to 450 kg of carbon per hectare annually , making organic agriculture a meaningful contributor to climate change mitigation. Support for Farmers: Organic certification is not only about ecological standards but also about social responsibility. Certified organic farms often adhere to fair labor practices , ensuring better wages and safer working conditions. This empowers farming communities by promoting sustainable livelihoods and reducing occupational exposure to harmful agrochemicals. When consumers purchase organic products, they directly support these farmers, reinforcing a more equitable food system and strengthening the connection between producers and consumers. Organic certification is both financially demanding and procedurally strict, but it opens doors to premium markets and long‑term sustainability. Farmers must weigh the upfront costs and rigorous compliance against the benefits of consumer trust and higher margins. By opting for organic certified products, consumers support a system that values health and sustainability. Fresh organic vegetables displayed at a market
- Interview On Climate Change: Transforming Lives, Shaping Futures
Climate Change - Sa ve Our Planet Picture Climate change has greatly affected the agricultural landscape in Ghana, presenting numerous challenges for local farmers. In a call-to-action video, MEST Africa conducted a series of interviews with prominent figures in the AgriTech industry to highlight the impact of climate change on Ghana’s agriculture and to propose necessary changes—through innovation, policy reform, and collective action—to empower local farmers and promote sustainable transformation. Esthy Ama Asante, CEO and Head of Business Development at Organic Trade and Investments (OTI), was among the participants who shared their insights for this campaign. Here, we present an exclusive report of the interview: Impact of Climate Change on Agriculture How has climate change impacted the agricultural landscape in Ghana and Can you provide specific examples of challenges that local farmers are facing as a result? Farmers in Ghana are facing unpredictable rainfall, impacting crop planting and harvesting schedules. This uncertainty has resulted in crop failures and reduced yields. We had a challenging year, with a shortage of cocoa beans and shea nuts. We harvested only about 40% of the projected amount in 2024. Rising temperatures have caused heat stress on crops, diminishing their productivity and increasing their vulnerability to pests and diseases. Extreme weather events, like prolonged droughts and severe floods, have become more common. These events destroyed crops, eroded soil, and disrupted farming activities. Higher temperatures and changes in humidity levels have created favorable conditions for pests and diseases to thrive, further affecting crop health and yields. Climate change, driven by human activities and greed (such as illegal mining), has accelerated soil erosion and degradation, reducing the fertility of farmland and making it harder for crops to grow. Local Livelihoods How do these climate-related challenges affect the day-to-day lives and productivity of Ghana’s farmers? Climate-related challenges significantly affect Ghanaian farmers' productivity, health, and economic stability. Farmers must invest more time and resources in irrigation, pest control, and soil conservation due to climate changes, which are costly and labor-intensive. Extreme weather, like heatwaves and heavy rains, poses health risks, leading to illnesses and injuries; in 2024, about 10% of our field managers fell ill. Unpredictable crop yields cause economic instability, complicating future planning and investments. Traditional practices and communal systems, such as Nnoboa, are disrupted, affecting social bonds and cultural heritage. Severe weather may force migration, leading to resource conflicts and economic hardships. Adopting climate-resilient practices and diversifying crops are vital for mitigating these impacts and ensuring sustainable agriculture. The Role of AgTech and Innovative Solutions AgTech innovations have begun transforming traditional farming practices. How do you see technology mitigating the adverse effects of climate change on agriculture and how is Organic Trade & Investments (OTI) supporting farmers in adopting organic and climate-smart agricultural practices to enhance sustainability and resilience? AgTech innovations are transforming farming by using advanced technologies to mitigate climate change impacts on agriculture. GPS, IoT devices, and data analytics help farmers optimize crop cultivation, applying water, fertilizers, and pesticides precisely to reduce waste and boost yields. Focus is on Africa's resilient crops like bambara beans and fonio , which thrive in harsh conditions, ensuring food security. IoT-based irrigation provides real-time soil moisture data for efficient water use. Drones and satellite imagery monitor crop health, detect diseases, and assess weather damage for timely interventions. Transparency and traceability in the supply chain ensure sustainable practices and fair farmer compensation. Esthy Ama Asamte, CEO and Head of Business Development (OTI) OTI aids farmers in Ghana and beyond in adapting to climate change by promoting organic and climate-smart agricultural practices. They encourage methods that avoid synthetic pesticides and fertilizers, fostering healthier ecosystems. OTI provides training and resources for sustainable practices like crop rotation and integrated pest management, and helps farmers access international markets for fair pricing. Focusing on small-scale farmers, OTI supplies tools, knowledge, and financial support for transitioning to organic farming, integrating technology to enhance efficiency and sustainability. Rethinking Approaches Given the current challenges, what do you believe needs to change in Ghana's agricultural sector to better cope with climate change? Are there specific policy shifts or support systems that you think are critical to this transformation? Ghana's agricultural sector can tackle climate change and ensure food and economic security by adopting several strategies. Implementing CSA (Adoption of Climate-Smart Agriculture) practices like drought-resistant crops, advanced irrigation, and agroforestry can enhance resilience to changing weather. Investing in research for climate-resilient crops and methods is crucial. Access to affordable credit and insurance can help farmers invest in infrastructure and recover from losses. Training programs on climate adaptation and sustainable farming can empower informed decisions. Developing infrastructure like irrigation, storage, and roads can further aid in managing climate impacts effectively. Transforming Ghana's agricultural sector necessitates policy changes and support systems. Expanding the NCCAS (National Climate Change Adaptation Strategy) to include targeted agricultural measures will enhance resilience and adaptation. An economic policy focusing on continuous agricultural activities, such as 24/7 irrigation and agro-processing, will improve resource utilization and productivity. Collaborative Efforts What immediate steps should government, private sector, and local communities take to build a more resilient, self-sufficient agricultural system? To build a resilient and self-sufficient agricultural system, immediate action from the government, private sector, and local communities is crucial. Collaboration is key to developing a system that can withstand climate change and ensure future food security. Provide subsidies, grants, and low-interest loans to farmers for sustainable practices and climate-resilient infrastructure. Partner with the government and communities to implement sustainable projects and technologies. Focus on infrastructure, market access, and research for climate-resilient crops and advanced techniques. Involve communities in decision-making and provide resources for local climate adaptation strategies. Foster collaboration among the government, private sector, and farmers to implement climate-resilient practices, offering financial incentives for climate-smart investments. Inspiring Transformation How can each of us contribute to lifting millions of local farmers out of poverty through AgTech? Every individual has an essential part to contribute, and together, our efforts can greatly impact the agricultural sector and improve farmers' livelihoods. Supporting local farmers by buying their products and backing businesses that focus on sustainable and technology-driven farming methods is crucial. We should consciously choose eco-friendly actions and consistently engage in a circular economy to safeguard our environment and biodiversity. As we wrap up this series, what key message or call to action would you like to share with all stakeholders and the public to drive this transformative change in Ghana's agriculture? To all stakeholders and the public, the time is now to take collective and decisive action to transform Ghana's agriculture into a resilient, sustainable, and prosperous sector. Climate change presents significant challenges, but it also offers opportunities for innovation and collaboration. Let's commit to these transformative changes and goals we set for ourselves. Let's embrace climate-smart practices, leverage technology, protect our biodiversity, and work together to ensure food security and economic stability for future generations. Keep in mind that the lands we currently inhabit are not ours; we encountered them upon arrival. We are borrowing the land from future generations; we should therefore act responsibly and strive to improve the environment beyond how we found it.
- The Fonio Market: Current Trends, Market Size, and Future Projections
Gluten-Free Fonio Grain and Flour from OTI, Ghana The fonio market is currently experiencing significant growth. In 2023, Ghana produced approximately 3,000 metric tons of fonio, with a significant portion being exported to international markets. The production capacity has been steadily increasing, thanks to investments and support from organizations that believe in the health benefits of this naturally gluten-free grain. For 2024, the production is expected to rise further, with an estimated 3,500 metric tons of fonio being produced and exported. This growth is supported by initiatives to improve processing capacity and promote sustainable farming practices. Fonio was exported to several Western countries with top importers being France, the United States, the Netherlands, and recently Kuwait, a Middle Eastern market. These countries are increasingly recognizing fonio's nutritional benefits and incorporating it into various food products. Fonio, a gluten-free grain native to West Africa, is gaining popularity due to its nutritional benefits. It is rich in protein, fiber, and essential amino acids, making it a preferred choice among health-conscious consumers. The grain is also used in various processed foods such as snacks, energy bars, and ready-to-eat meals. Fonio is positioning itself well in the market compared to other wholesome grains, thanks to its unique nutritional profile and versatility. It is estimated that about 700,000 metric tons of fonio are produced each year in West Africa, compared to around 200,000 metric tons of quinoa grown annually, mainly in Peru and Bolivia. Fonio is slightly cheaper with an export price ranging from 2,950 USD to 3,000 USD per ton, while quinoa is priced between 3,500 USD and 4,100 USD per ton. Nutritional Comparison between Fonio and Quinoa In a report submitted to OTI's Business Development Department, the Company's Research and Development noted that: "There is a growing trend towards sustainable and environmentally friendly food choices, and fonio's sustainable farming practices resonate well with eco-conscious consumers. Fonio's rich cultural heritage and traditional use in West African cuisine add to its appeal, attracting consumers interested in exploring diverse and authentic foods. Consumers are increasingly looking for nutritious and wholesome alternatives to traditional grains, and fonio fits this demand perfectly." In 2023, the global fonio market reached approximately US$ 2.47 million . The market is expected to continue growing, with projections indicating it could reach US$ 5.32 million by 2031 , representing a compound annual growth rate (CAGR) of 10.07% during the forecast period (2024-2031). Fonio is carving out a niche in the global market, driven by its health benefits, versatility, and alignment with current consumer trends. Over the years, regulations for shipping fonio have improved significantly, focusing on quality, safety, and sustainability. Enhanced quality control measures to ensure that fonio meets international standards, making it more competitive in global markets, implementation of sustainable farming and processing practices to reduce environmental impact and improve crop yields, streamlined export procedures and better compliance with international trade laws to facilitate smoother and more efficient shipping of fonio, and increased support from organizations and governments for smallholder farmers, including training, financial assistance, and access to better technology. These improvements have helped boost the global competitiveness of fonio and support the livelihoods of farmers in West Africa. The demand for fonio is driven by the increasing consumer interest in gluten-free and plant-based diets. Additionally, international demand is benefiting smallholder farmers in West Africa, providing new economic opportunities. Programs supporting the cultivation, processing, and export of fonio are helping to drive its growth globally.












