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  • Why Use Argan Oil as a Leave-In Conditioner?

    Is your hair breaking or damaged? Argan oil makes an excellent leave-in conditioner, which can also prolong and intensify its beneficial effects on hair. It makes an ideal conditioning agent since it makes hair soft and sleek and adds extra shine. Many leave-in conditioners are greasy or make hair stringy or clumpy. Argan oil is the exact opposite. It makes hair easier to style and, when used in the correct quantity, absorbs easily and does not leave any greasy residue. Pure argan oil can be used as an amazingly effective, chemical-free leave-in conditioner. All you need is a few drops of pure argan oil. Rub the oil thoroughly between your palms and then comb your hands and fingers thoroughly through damp or towel-dried hair. Make sure to massage into the scalp and tips to promote healthy scalp, encourage hair growth and to treat split ends. Sleek and Shine Styling Due to its ability to tame frizz and give hair shine, argan oil is also commonly used as a styling agent. It makes hair more manageable and adds a healthy, attractive shine to any hair style. This is an ideal step to add to your daily routine after blow-drying. Rub a few drops of argan oil over your palms and then comb your fingers through your hair to apply. Argan oil is great for both natural and relaxed hair. Check how you can also use argan oil as a shampoo. You can order a bottle of cold pressed argan oil online, at OTI Shop.

  • Why Use Argan Oil for Hair?

    Argan oil, also known as the "liquid gold" is often used as a hair treatment. It is extremely beneficial for hair and scalp, and is commonly used as a conditioner. Vitamin E is extremely beneficial for hair, and is found in argan oil in high quantities. Vitamin E promotes healthy hair growth as it contains antioxidants, which help boost cells and encourage them to produce healthy hair – it has even been used for hair regrowth. Argan oil has a number of benefits when used on hair. It can act as a moisturizer for the scalp to fight dandruff and dry scalp. It can also promote the growth of healthy, strong hair as opposed to thin, brittle hair. It can even undo some of the damage done through chemical treatments and dyes, and can be used to treat split ends. Immediate benefits can also be seen in people who use argan oil on their hair. It is an excellent agent for taming frizz and promoting shine and gloss, as well as softer, more manageable hair. Argan oil is non-irritating and actually reverses much of the damage done by artificial chemicals and treatments on hair. It is often used in its pure form for healthy, soft and shiny hair. Below are a few of the best ways to use argan oil on hair. Using Argan Oil as a Shampoo: Argan oil is often used as a key ingredient in shampoos due to its ability to restore softness, strength and shine to hair. It is an ideal ingredient to search for in a shampoo for anyone suffering from dry, brittle hair or hair damaged by chemicals and coloring. The benefit of using argan oil as an ingredient in shampoo is that you can apply it just as a normal shampoo without adding an extra step in your routine or worrying about using the correct quantity of argan oil. It is the ideal method for ensuring strong, nourished hair with an improved appearance on a day-to-day basis. In our next topic on "Argan Oil Benefits for Hair and Skin" we will explain how argan oil can be used as a Leave-In Conditioner. Argan oil is 100% natural and there is no need to use products with potentially damaging chemicals. You can order your bottle of pure Argan oil on OTI.

  • ESTHER ASANTE, OTI & VLS MD MAKES HISTORY AT THE GHANA MAIDEN ECOMMERCE AWARDS

    Founder, owner, and Managing Director of Virtual Linguistic Solutions (VLS) and Organic Trade & Investments (OTI); Esther Asante, was awarded the “Best Female eCommerce Entrepreneur of the year” at the Ghana maiden eCommerce Awards, at Swiss Spirit Alisa Hotel, Accra on November 2018, making her the first woman to ever be honored with such an award in the history of the Ghana eCommerce Awards, organized by OML Africa. “That makes it two awards in one night! I am speechless. I wasn’t expecting this, honestly,” Asante commented. Related Article: GHANA MAIDEN E-COMMERCE AWARDS: OTI RECEIVES “BEST NEW ONLINE RETAILER OF THE YEAR 2018” AWARD. Earlier in the evening, her newly launched company; Organic Trade & Investments (OTI) received the “Best New Online Retailer of the year” award. Asante was competing with 6 other outstanding female entrepreneurs and owner-managers for the prize of “Best Female eCommerce Entrepreneur of the year” on the basis of inspiring entrepreneurial spirit, value creation, strategic direction, national and global impact, and promoting innovation, personal integrity, and purpose-driven leadership. Full list of the 7 Shortlisted Female for “Melcom Best Female eCommerce Entrepreneur Award.” As the organizers noted, the “Best Female eCommerce Entrepreneur” aims at recognizing “the most exceptional among a unique group of people who have made and continue to make strides in doing business online in Ghana. The nominee must be a female, resident in Ghana and who is an owner-manager of a private or public company, primarily responsible for the recent performance of the company and has been an active member of senior management for at least a year.” Asante established her first online business; Virtual Linguistic Solutions in 2009 after working with several international companies. Recommended article: Interview with Esther Asante: Organic Trade & Investments.

  • GHANA MAIDEN E-COMMERCE AWARDS: OTI RECEIVES “BEST NEW ONLINE RETAILER OF THE YEAR 2018” AWARD

    Organic Trade & Investments (OTI) was awarded the “Best New Online Retailer of 2018” at the Ghana maiden eCommerce Awards on November 30, 2018 at Swiss Spirit Alisa Hotel, Accra. This is the first prize the Company is winning since its inception in August 2017. Nominated in October 2018 in the category of “Best New Online Retailer of 2018,” OTI was in contention to scoop the award with 9 other shortlisted online retailers including; Melcomonline, Africa eCommerce Group, and Bernard & Associates. The Ghana eCommerce Awards, organized by OML Africa, are the leading awards for the ecommerce, online retail and payments industry, with the purpose of recognizing and rewarding “those companies and individuals who have demonstrated innovations and continually set standards of excellence,” as Paul Asinor, OML Event Director explained. The award was presented to Esther Asante, Founder and Managing Director of Organic Trade & Investments and Virtual Linguistic Solutions. “With other nominees like Melcomonline in the same category, I didn’t think OTI would have made it. I was only hoping for it. I am immensely proud of my team. We’ve come a long way and this award is in recognition of our efforts and commitment to excellence. I wish to thank all our loyal customers, business partners, and fans who believe in and continue to support us daily in our struggle to meet their needs. A big thank you to all those who voted for us as well. This award is for you,” Esther commented. Nominees were subjected to a 60% strict selection criteria by a judging panel, made up of a jury of internationally recognized industry experts and regulators, and a 40% public vote via SMS. Suggested article: It was a victorious night for OTI at the 2018 Ghana eCommerce Awards. For the “Best Female eCommerce Entrepreneur of the Year” award, the honor went to Esther Asante.

  • OTI Is In The News: Exporting Organic Spices

    Organic Trade & Investments's Managing Director was interviewed by JoyFM on the exportation of organic spices.

  • OTI Selected to Attend the SheTrades Global Liverpool

    On March 2018, following a competitive process, Organic Trade & Investments was selected to participate in the SheTrades Global event taking place 26 to 28 June 2018 in Liverpool, the UK. Quoting an article posted on their website, SheTrades Global, formerly known as Women Vendors Exhibition and Forum, "is the premier global business event linking women entrepreneurs with buyers, partners, and investors." Organic Trade & Investments has been a member of the SheTrades International Trade Center since November 2017. The company competed with over 20 other local companies (all owned by women) for acknowledgement. Only one company is selected to represent their respective country. Ms. Esther Asante, Managing Director of Organic Trade & Investments, who will be representing the Company in Liverpool, expressed gratitude toward her team's efforts and unparalleled professionalism over the past few months, following the launch of the company on November 2017. This three-day international business conference and forum will focus on "business development, investment, and innovation." The event will comprise policy dialogues as well as of a series of B2B meetings and conferences. Ms. Asante believes the presence of OTI at the SheTrades Global three-day event is "a great opportunity for the company to introduce its organic beauty product line, and establish business relationships with investors, businesses, and other inspirational businesswomen from all corners of the world." Organic Trade & Investments wish to congratulate all the women entrepreneurs who took part in the contest.

  • OTI Saturday Organic Market Will be Back!

    Organic Trade & Investments enters into a partnership agreement with Alliance Francaise d'Accra to launch a monthly organic market fair every last Saturday of the month from 9 am to 2 pm to encourage people to eat non-GMO food. As part of its Corporate Social Responsibility, Organic Trade & Investments organised the Saturday Organic Market with the sole aim to promote small local farmers and producers of organic produces and products. The market fair, which aims at targeting lovers of organic products, is an opportunity for vendors to learn to cooperate and build a good rapport with each other. "We believe in coopetition as one of the greatest "tools" to establish and build a sustainable interrelationship among all the vendors," Ms. Esther Asante, Co-Organizer and Managing Director of Organic Trade & Investments said. During the first edition, two of the vendors; EnoYaa Farms and Atarrah Ghana Limited; blended their products to create a very tasty smoothie. This beautiful collaboration underlines Esther's statement on Coopetition as "the best partnership strategy to add a value to and grow your business." The first edition, which was held on February 24, 2018 at Alliance Francaise, attracted quite a number of expats and a few local buyers amid the school vacation period. Six exhibitors, including three vegetables and fruits vendors, participated in the first edition. "OTI will be running this market for a period of three months, every last Saturday of the month. We will monitor how things go and after three months, if we - meaning our vendors, OTI, and our partners - are satisfied with the outcome of this fair, we will then extend the contract," Ms. Angela Akua Asante, Co-Organizer and Executive Business Support Manager of Organic Trade & Investments explained. As the only organizer of the event, OTI had to provide the logistics including; the canopies, tables, chairs, as well as organize the vendors. These vendors get to keep 100% of their proceeds and also get new markets and exposure. The MD of the Company shares her experience in setting up the market fair: "It was a bit of a challenge because we had to go through a long list of vendors who were interested in participating in the fair. But we had to retain only those we could ascertain as producers and vendors or organic products or produces. From the time our partners contacted us in December last year to the first time we launched the market, a lot of work had to be done. We had less than two months to get the fair up and running." To make this market a success, Organic Trade & Investments contacted EcoCert Ghana. "They played a great role in helping us select the best farmers for this fair," Esther recalls. The particularity of OTI's market is the use of no plastic bags, making its market one of the most Eco-friendly fair held in Ghana. Buyers carried their purchased items in brown paper bags made available to them by the organizers. The market fair has run successfully since February of this year and its core members have been very faithful in being present. But in a communiqué sent on Monday, April 23, 2018 to exhibitors of the fair, OTI's Executive Business Support Manager thanks the vendors for their interest in participating in the organic market and stated that "Our 3-month partnership with Alliance Francaise ended on April 21st. We will inform all interested participants about the way forward for future editions of OTI's Organic Market." The Company has however announced plans to extend the contract till the end of the year but will take holidays into consideration to ensure that a larger audience will be able to attend the fair. Esther explains: "Our market targets the expat community, mostly. School holidays tend to slow down sells and that doesn't help our vendors." Following the communique, some buyers, who have made OTI Organic Saturday Market a part of their agenda have called for the continuation of this market fair, saying "It's a great place for one to buy fresh organic produces." It seems though that for the time being, given the summer holidays, the market will be put on hold. The market fair should restart sometime in September. "We believe and will continue to believe in promoting small local vendors of organic products," Angela reassures OTI vendors and customers. Get more pictures of our organic market on OTI Facebook page.

  • Coverage - Organic Trade & Investments Exhibits at the 4th eCommerce Expo

    Organic Trade & Investments was one of the 30 exhibitors who took part in the 2 day eCommerce expo, which was held on 23rd and 24th November at the Golden Tulip in Accra under the theme "Shaping Ghana’s eCommerce Landscape through Innovation, Adoption and Regulation." The company was represented by OTI's Executive Business Support Manager; Ms. Angela Akua Asante and the Export and Managing Director Ms. Esther Asante. Watch Video - First day of the expo: OTI at the 4th eCommerce Expo - Golden Tulip, Accra "We participated in this 4th eCommerce Expo with the aim of signing on new business clients, generating leads and gaining market exposure by displaying the great products and services OTI has to offer to both the local and international clients," Angela explained to one of the media houses who was present at the exposition. According to Esther, this expo was a great opportunity for Organic Trade & Investments, which has been in business behind the scene for the past two years, to launch its services and present its great organic products to a larger market, officially. Ms. Esther Asante went on to unveil that the company has now networked potential eCommerce esolutions investors to boost the company's market. Watch Video - Second day of the Expo: OTI at the 4th eCommerce Expo, Golden Tulip, Accra "We had lots of visitors at our stand. Based on our database, 80% of them have expressed great interest in our products. Moreover, it has been a pleasure to network with potential eCommerce e-solutions investors." Visit OTI Facebook Page for more pictures and videos of the expo.

  • Global Africa Trade & Investments Introduces Organic Trade & Investments

    On July 2017, Global Africa Trade & Investments (GATI) introduced one of its subsidiaries under the company's name Organic Trade & Investments (OTI). OTI is an electronic retailing store (e-tailing) of pharmaceutical and medical goods, cosmetic and toilet articles. As part of GATI's aim to promote indigenous commodities from the Mediterranean region and West Africa, Organic Trade & Investments is committed to selling 100% organic products made by the indigenous people of the land. "Our range of natural herbs and 100% unrefined, and semi-refined products are very much patronized by pharmaceutical and cosmetic companies worldwide," GATI's Managing Director Ms. Esther Asante (Esthy) explained. The herbs are cultivated the traditional way and are carefully handpicked from various farms throughout the region. OTI's selected herbs are ideal for biomedical purposes. There are more than 100 articles on sale, from organic edible consumables (such as cereals; wheat, fonio, etc.), unrefined fats and pure essential oils to spices, aromatic plants, gum copal, plant sweeteners, dyes, and insecticides. The company has a big market and currently exports to Egypt, United State of America, Asia, and Europe. Organic Trade & Investments will officially be launched at the International Conference Center at the 4th Ghana eCommerce Expo, from 23-24 November 2017.

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